IKEA goals to rework, or just assist, the way in which we train at dwelling with the discharge of its newest assortment referred to as DAJLIEN. The restricted version collection, comprising 19 versatile merchandise, is designed to assist on a regular basis motion in people to allow them to domesticate wholesome habits throughout the consolation of their very own dwelling. Scheduled for a world launch in January 2024, the gathering hopes to redefine how we view and strategy every day health routines.
Drawing insights from houses in New York, Chicago, London, and Shanghai, IKEA launched into a mission to create a set that seamlessly integrates train into on a regular basis life. The result’s the DAJLIEN assortment, a fusion of good, adaptable merchandise designed to beat frequent obstacles comparable to motivation, restricted house, time constraints, and the way conventional train tools tends to conflict with dwelling decor.
The identify DAJLIEN, derived from Småland (the birthplace of IKEA), interprets to “every day” – a nod to IKEA’s dedication of creating bodily exercise accessible to everybody, day-after-day.
The merchandise are half train tools and half storage, starting from train mats to ring-shaped dumbbells to rolling carts, all of which seamlessly mix into dwelling decor. The point of interest of the gathering, the DAJLIEN bench, not solely facilitates quite a lot of body weight workout routines but in addition doubles as a storage answer and versatile piece of furnishings.
Sarah Fager, Designer at IKEA of Sweden, explains: “Not everybody feels protected or snug going to a gymnasium, and at dwelling, we frequently take care of small house and time constraints. DAJLIEN was born from the need to seek out good options that tackle these limitations and assist individuals create a handy and motivating place for train.”
The gathering’s refined colours and particulars are intentionally chosen to assist its deal with seamlessly integrating into the house, changing into a pure a part of the on a regular basis surroundings.
The gathering extends past conventional health gear, incorporating restoration and stress aid merchandise comparable to an air air purifier, yoga straps, kneepads, a therapeutic massage ball, and a transportable Bluetooth speaker, all in soothing shades of inexperienced, yellow, pink, and white. Moreover, the gathering affords wearable items like slippers and ponchos, selling post-workout rest and total wellness.
The DAJLIEN assortment can be obtainable for six months or till provides final beginning January 2024 at IKEA shops in every single place.